Story pattern for our teaser trailer

In todays lesson we discussed different trailer patterns to use which included Character-driven  (This trailer pattern focuses on the main characters), Plot-driven ( this pattern focuses on the plot throughout the trailer), Trigger-event ( this pattern focuses on the element that changes and theme-centered trailers which focuses on the films theme throughout the trailer.

In my group we decided that we're going to use the character-driven trailer pattern along with plot-driven pattern because in order to make our storyline's twist impactful on the audience we have to spend time on the character development. However one disadvantage with using the character-driven pattern trailer is that if the dialogue isn't engaging enough this could bore the audience. So in order to avoid the audience from losing interest while watching our trailer because of the heavy amount of dialogue we decided that we're also going to use the plot driven pattern because this way it will allow the trailer to gain some momentum while keeping the audiences attention. An example of both these patterns being used in a trailer successfully can be seen in the trailer for the film 'Sightseers' which can be seen below:

Roughly 40-50 seconds of the trailer is a V.O used to introduce both the main characters with some insight into how they behave. However before the audience can sum up the film's storyline a twist is introduced in which a murder takes place which gets the audience of guard, the rest of the trailer focuses on the film's plot.  In my opinion this trailer demonstartes how if used effectively both the character driven and plot driven trailer patterns can compliment each other well resulting in keeping the audience interested on the edge of their seats wanting more.This is why we have decided as a group that we want to emulate this style when making our teaser trailer.