Thursday, 22 November 2012

Taken 2 poster analysis


The composition of the Taken 2 poster sees the main protagonist, Liam Neeson, alone on the left side. This suggest that the narrative may concentrate purely on him rather then other characters reinforcing his importance to the story. The use of props like the gun for example suggests that violence will be present in the film which is a convention of the action movie genre. This suggests that this poster has decided to conform to the conventions seen in action movie posters. The tagline 'First they took his daughter now they're coming for him' increases the element of mystery within the poster because for those who are not familiar with the first Taken, the tagline will raise questions in their minds like 'why did they take his daughter and why are they coming for him?'. This increases the level of interest in the film before it comes out demonstrating how ,if used correctly, a tagline can hook the attention of the audience by raising questions about the film in their minds .The black clothes Liam Neeson's character is wearing makes it easier for him to stand out because theres a contrast between the black clothes and the grey background showing how props have been used to reinforce Liam Neeson's significance in the film.

Monday, 19 November 2012

Analysis of Tron magazine cover



This issue of Empire magazine is promoting the film Tron legacy released by Disney Walt Pictures.Olivia Wilde is featured on the front of the cover gazing straight at the reader; this technique is used to attract the attention of a casual reader by making eye contact. Olivia Wilde's blue eyes have been emphasized with the light blue background to focus all of the attention towards her eyes to insure that eye contact is made. This technique is very effective and I intend to emulate this in my magazine cover. Olivia Wilde has starred in many mainstream movies including Year One and Alpha Dog; through these movies along with many tv appearances (e.g The OC) she has built a fan base. Empire has decided to place her on the front cover to attract her fan base and reach out to many casual readers who aren't familiar with Empire.

The iconic Empire masthead remains the same bright red colour along with the font  demonstrating that this magazine cover hasn't broken any of its own conventions.

Monday, 12 November 2012

Our survey

http://www.surveymonkey.com/s/BRVXDH6 Click here to take survey

Survey questions and why they were chosen

  1. What was the last teaser trailer you saw?The reason why we have chosen the question above is because it can give us an idea of what current teaser trailers look like and what genres they are and this can help us to decide what genre our teaser can be and how to structure it so that it seems like a real teaser edited by a professional.
  2. Will you or did you watch the film after seeing the trailer? The point of this question is to find out if the teaser had an effect on the viewer and what we can add or take away from ours to improve it and make it worth watching.
  3. Did you ever feel like a trailer deceived you after watching the film? The point of this question is make sure that our trailer can be as good as the film and not only show the two or three main parts in the film.
  4. What film genres do you enjoy?This is to give us an idea of what genres the age group which our film enjoy and how to make it appealing to them
  5. How do you watch trailers?This gives us and idea of where which should show the public our teaser  e.g. if most people answered YouTube we would try to advertise it as much as possible on that website.
  6. How often do you search the web for trailers? This question is to help us make sure that our teaser is available to public when they are looking for a new film to watch or just looking.
  7. What is your favorite film? This also helps to know how we should structure our teaser and how the films chosen teasers were put together.
  8. Did you see the trailer? This question is only to help us find out if people actually watch films because of the trailer or because of something they heard.
  9. What do you expect to see in a trailer for a film with a thriller genre? This is to give use and idea of what to include in the teaser so that it is eye catching and worth taking up 2 minutes of the viewers lives.
  10. How many movie trailers do you see on TV?  This gives us an idea of how many times the teaser trailer should be shown so that it sticks.

Monday, 5 November 2012

Analysis of The Dark Knight Rises Empire cover



This is the Empire cover of The Dark Knight Rises, the composition see's one of the main characters ,Bain, in the middle of the cover reinforcing his importance in the film. The white font used in the bottom left corner to spell out 'The Dark Knight Rises' holds some significance because it helps to immediately capture the interest of a casual magazine reader because due to the black background of the cover the white title instantly stands out.